Worth Doing Wrong

The Quest to Build a Culture That Rocks

Business is hard. But the challenges that make business hard are more than just obstacles—they provide the foundation for building and strengthening a culture that attracts the best people to do the best work.

In Worth Doing Wrong, author Arnie Malham discusses strategies for creating a culture that will help you:

  • Smash business goals
  • Achieve win-win relationships with your clients
  • Generate buzz in your community
  • Cultivate a workplace that you and your employees will love

Trust Arnie, he’s done it wrong enough to know how to do it right. Purchase Worth Doing Wrong and get started on developing a culture that rocks.

Read Excerpt

Praise for Worth Doing Wrong

Check out what others are saying about Arnie Malham’s groundbreaking book, Worth Doing Wrong.

“For all the talk about the Googles and Facebooks of the world, what about us mere mortals trying to scale up a midmarket firm? Where do we get role models to help us dominate our industry while creating a wonderful culture for your people? Arnie Malham has done just that. He openly shares, in a quick-read form, his best practices and mistakes made in scaling up cj Advertising—a firm which is number one in its niche. And he’s built a company of leaders along the way—a place where everyone can learn, contribute, and feel like a vital part of cj’s success. This is your how-to manual for scaling up a successful and fun organization.”

Verne Harnish
Author, Scaling Up (Rockfeller Habits 2.0); Founder, Entrepreneurs’ Organization (EO)

“Arnie Malham is the master of workplace culture. He’s learned from real-life, in-the-trenches, raw, people-to-people experience. I’ve learned so much from him, and you can too!”

Rory Vaden
Co-founder, Southwestern Consulting; Author, New York Times Best Seller, Take the Stairs

“‘A-Players’ deserve to work in an ‘A-Culture.’ Leaders looking to run their teams at full power will benefit from Malham’s creative ideas and sage advice.”

Randy Street
Co-author, New York Times Best Seller, Who: The A Method for Hiring; Co-author, Wall Street Journal Best Seller, Power Score: Your Formula for Leadership Success

“Success in business is often rooted in a fascinating culture. Worth Doing Wrong isn’t just theory, it’s a real and practical guidebook to creating a sustainable culture that rocks. In an age of distraction, disruption, and declining engagement, culture by design is an advantage you can’t ignore.”

Sally Hogshead
Author, New York Times Best Seller, Fascinate

“Arnie is the real deal when it comes to culture. His book is full of real-world experience—he actually lives this stuff with total passion and it works! If you want to positively impact the culture of your company, you must read this book!”

Barrett Ersek
Founder and CEO, Holganix; Author, Harvard Business Review, “Break Your Industry’s Bottlenecks”

“Malham built a thriving business in the most unimaginable niche. In this book, he lays out his secret: pick a strategy that others think is wrong…then make it right. If you want to build a business that will uniquely impact the world, learn from this book.”

Kaihan Krippendorff
Founder, Outthinker

“Your organization has a culture. And it is running your business right now. The question is this: Is your culture by default or by design? Arnie Malham will make you think and rethink what the most important operating system in your business is—your culture. This book is a game changer.”

Tommy Spaulding
Author, New York Times Best Seller, The Heart-Led Leader and It’s Not Just Who You Know

“Malham has shared with the rest of the world the mystique of the incredible cj Advertising culture that every business needs to know and learn from. If you want a culture that produces passion, fun, creativity, and is all about the customer, read this book. Have all your people read this book.”

John DiJulius III
Author, The Customer Service Revolution

“Finally! A book without theory and concepts. Arnie Malham supplies market-proven tactics that build a winning business culture. Worth Doing Wrong is the playbook for profits with a smile.”

Jack Daly
Author, Amazon Best Seller, Hyper Sales Growth

“You’re about to read something that can change everything. I assure you that I’m choosing those words with absolute intention: this book can change everything. The beauty and power of Arnie’s message about culture is that it’s so simple. That’s not to say that it’s easy. It takes a ton of work. You don’t have to do it exactly the way Arnie did it in his business, although my personal opinion is that the way he did it is about as good as it gets. Read Arnie’s book, take a deep breath, find your courage, and do it.”

Joe Calloway
Author, Be the Best at What Matters Most